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Marketing website
Explain the product before the first scan
A polished public site that explains what BlooLens does, who it is for, and how it works.
Clear sections on materials (PET and aluminium) and the scan-to-certify workflow.
Case study
Bloo
BlooLens is Bloo's proprietary AI verification system for PET bottle bales and aluminium can bales — advanced image recognition and machine learning for accurate, repeatable material assessment across Nigeria's recycling supply chain.
Visit bloolens.online
Marketing websiteAI bale scannerOperations dashboardPDF reportingGeolocation
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The situation before
Bloo works in recyclable materials across Nigeria, mainly PET bottle bales and aluminium can bales. Before BlooLens, quality checks relied on manual inspection: someone looks at a bale, makes a judgment call, and hopes it holds up with the buyer.
That created real friction:
- No standard way to verify quality. Every assessment depended on who was looking and what they noticed that day.
- Contaminants were easy to miss. Things like PVC in PET, or tin and iron in aluminium, can ruin an entire batch.
- Nothing buyers could trust. No shareable proof, no digital record, no consistent grading.
- Operations lived in people’s heads. Supplier performance, scan history, and location data were not in one place.
They had the domain expertise and the supply chain. What they did not have was a product that turned that knowledge into something fast, repeatable, and credible.
What we built
We designed and built BlooLens™, Bloo's AI-powered verification platform, as a full web product, not just a landing page.
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AI bale scanner
Image and video verification at the core
Users photograph or record a 360° video of a bale, and the system confirms material type and purity, detects contaminants, assesses physical properties (uniformity, compression, colour mix), assigns a quality grade (A, B, or Reject), and issues a Digital Verification Certificate.
Works for both PET bottle bales and aluminium can bales, with separate analysis logic for each.
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Operations dashboard
One workspace for the whole team
A logged-in workspace where teams can view scan history and analytics (charts, trends, quality distribution), manage suppliers and track performance over time, collaborate via team accounts, and get notifications when scans complete or quotas run low.
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Automated reporting
Shareable proof on every scan
Every scan can generate a downloadable PDF report, shareable with buyers, suppliers, or auditors.
No more writing up results by hand.
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Geolocation
Traceability built into every batch
Scans can be tied to a real location (GPS or manual address lookup), so each batch gets a digital footprint for compliance and auditing.
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Verification buyers can trust, operations teams can run
The platform is built around 99%+ accuracy in material verification (Bloo's target benchmark) and is designed to cut rejected shipments, support premium pricing for verified bales, and give buyers something concrete to trust at bloolens.online.